Meta Unveils $50M Horizon Creator Fund to Fuel Metaverse Innovation and Expansion
February 22, 2025
The desktop editor supports custom model imports and includes optimization tools to enhance performance for creators.
The introduction of the Creator Fund comes amid growing concerns about Meta's focus on Horizon Worlds over its other app offerings.
Meta has launched a substantial $50 million Horizon Creator Fund aimed at supporting creators in developing engaging experiences within Meta Horizon Worlds.
The initiative, themed 'Shape what’s next,' is designed to incentivize innovation and monetization on the platform.
Creators will be rewarded based on their contributions to the ecosystem, with payments determined by metrics such as user retention, time spent, and in-world purchases.
In addition to the fund, in-world monetization features are expanding to 18 new countries, allowing creators in these regions to charge for their items and experiences.
The competition will reward 30 creators and includes additional incentives for successful mobile worlds, reflecting the growing audience on mobile platforms.
A separate mobile-focused competition, themed 'Mobile Genre Showdown,' is set to launch on March 11, 2025, with $1 million in prizes for innovative mobile experiences.
This new fund significantly surpasses previous initiatives, including a smaller $500,000 fund introduced in 2022 and a $10 million fund launched in 2021.
The launch of this fund underscores Meta's ongoing commitment to the metaverse, even as the company increases its investments in AI technology.
Recently, Meta released the Horizon Desktop Editor in early access, providing creators with advanced tools, including TypeScript support for complex game logic.
The desktop editor also features Gen-AI capabilities, such as sound effects and ambient audio generation, although these are currently only available in the U.S.
Summary based on 2 sources
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VentureBeat • Feb 22, 2025
Meta launches $50M Meta Horizon Creator Fund
UploadVR • Feb 21, 2025
Meta Will Give $50 Million To The Top Horizon Worlds Creators