Comcast Unveils StreamSaver: A Mega-Bundle with Netflix, Peacock, Apple TV+
May 16, 2024Comcast CEO Brian Roberts has unveiled a new streaming service bundle named StreamSaver.
StreamSaver is a collaboration with major streaming platforms including Netflix, Peacock, and Apple TV+.
The service bundle targets Comcast's existing cable TV and/or broadband subscribers, offering a cost-saving option.
Customers must be subscribed to Xfinity Internet and/or Xfinity TV to be eligible for StreamSaver.
Individual subscription costs for the services are $5.99 for Peacock, $6.99 for Netflix, and $9.99 for Apple TV+.
Comcast aims to retain cable TV customers and remain competitive by introducing this bundled service.
The strategy mirrors broader industry trends as companies increasingly offer bundled streaming packages.
The effect of these consolidated streaming options on consumer expenses is yet to be determined in the evolving market.
Summary based on 29 sources
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Sources
The New York Times • May 14, 2024
Comcast Plans Streaming Bundle With Netflix, Apple TV+USA TODAY • May 15, 2024
Comcast to offer Netflix, Peacock, Apple TV+ bundle: What to know about streaming bundlesCBS News • May 14, 2024
Comcast unveils streaming bundle that includes Apple TV+, Peacock and NetflixArs Technica • May 15, 2024
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