A recent report from the UK Competition and Markets Authority (CMA) highlights that Apple's and Google's practices are stifling competition in the mobile browser market.

While Google faces criticism for its pre-installation practices, particularly its financial arrangements to be the default search engine on iPhones, these issues are considered less severe than those associated with Apple.

Apple's requirement for all browsers on iOS to utilize its WebKit engine gives Safari a competitive edge over other browsers.

Despite the CMA's findings, no immediate enforcement actions are planned against either company as further investigations are underway under new antitrust powers.

Since the investigation commenced, both Apple and Google have made minor adjustments to improve user choice, but significant issues remain unresolved.

The CMA's decision regarding the potential Strategic Market Status (SMS) for Apple and Google may not be reached until Fall 2025, leaving the future of interim actions uncertain.

In late 2024, Apple updated its software to facilitate easier switching of default browsers, while Google submitted new evidence related to Chrome's default settings on Android.

If granted SMS, the CMA could implement measures that enhance competition by allowing alternative browsers to introduce innovative features and enabling user preferences.

CMA Chair Margot Daly underscored the necessity of considering the report's analysis and potential interventions under the new digital market powers.

Although a preliminary report was released in November 2024, some concerns were dropped following updates made by Apple and Google, yet the CMA's report indicates that not all issues have been adequately addressed.

Should the SMS designation be confirmed, Apple and Google could face legally binding requirements and penalties of up to 10% of their annual global turnover for non-compliance.

The CMA's report reveals a significant lack of competition, with Safari holding an 88% market share on iOS and Google Chrome commanding 77% on Android.