Boeing Appoints Robert 'Kelly' Ortberg as New CEO Amid Financial and Safety Turmoil

August 1, 2024
Boeing Appoints Robert 'Kelly' Ortberg as New CEO Amid Financial and Safety Turmoil
  • Boeing has appointed Robert 'Kelly' Ortberg, 64, as its new CEO effective August 8, following a challenging year for the company.

  • Ortberg previously led Rockwell Collins before it merged with RTX, bringing significant aerospace experience to Boeing.

  • His selection follows a comprehensive search process, during which Boeing waived its mandatory retirement age, similar to the case with outgoing CEO Dave Calhoun.

  • Ortberg's appointment signals a potential shift in Boeing's leadership focus from financial management to engineering and industrial expertise.

  • Boeing is currently searching for a new chief executive following the resignation of Dave Calhoun, who plans to step down by the end of the year.

  • Boeing reported a loss of over $1.4 billion in the second quarter of 2023, with revenue falling 15% compared to the previous year.

  • Earlier this month, Boeing pleaded guilty to criminal liability over two 737 Max crashes in 2021, with whistleblowers alleging a history of prioritizing profits over safety.

  • Boeing has been facing a reputational and safety crisis, exacerbated by a January 5 mid-air incident involving an Alaska Airlines-operated MAX 9 jet.

  • Boeing's CFO indicated that the company will experience cash burn in 2024 due to lower jet deliveries compared to the previous year.

  • Ortberg plans to be based in Seattle, which will enhance his proximity to Boeing's production facilities, notably those of the 737 Max.

  • Boeing has been struggling against competitors like Airbus in the medium-haul market and is at risk of losing ground in the long-haul aircraft sector as well.

  • Despite these challenges, Boeing secured substantial orders at the Farnborough Airshow, including an $8.8 billion deal with Qatar Airways for 20 additional 777X aircraft.

Summary based on 28 sources


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