Voice Actors Poised for Strike: SAG-AFTRA Targets Major Gaming Companies Over AI Issues

July 22, 2024
Voice Actors Poised for Strike: SAG-AFTRA Targets Major Gaming Companies Over AI Issues
  • The SAG-AFTRA National Board has authorized Executive Director Duncan Crabtree-Ireland to call a strike for voice actors in the Interactive Media Agreement.

  • Negotiations have been ongoing for nearly two years, with artificial intelligence provisions being a primary issue.

  • Crabtree-Ireland indicated that a strike could be imminent if an agreement is not reached soon.

  • The potential strike would affect 10 companies, including major players like Activision, Disney, Electronic Arts, and Epic Games.

  • The last strike against gaming companies lasted 183 days during 2016-17.

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