Comcast CEO Brian Roberts has unveiled a new streaming service bundle named StreamSaver.

StreamSaver is a collaboration with major streaming platforms including Netflix, Peacock, and Apple TV+.

The service bundle targets Comcast's existing cable TV and/or broadband subscribers, offering a cost-saving option.

Customers must be subscribed to Xfinity Internet and/or Xfinity TV to be eligible for StreamSaver.

Individual subscription costs for the services are $5.99 for Peacock, $6.99 for Netflix, and $9.99 for Apple TV+.

Comcast aims to retain cable TV customers and remain competitive by introducing this bundled service.

The strategy mirrors broader industry trends as companies increasingly offer bundled streaming packages.

The effect of these consolidated streaming options on consumer expenses is yet to be determined in the evolving market.