In January 2024, Kisankonnect raised INR 31 crore (around $3.7 million) in a Pre-Series A funding round focused on boosting climate-smart agriculture initiatives.

Kisankonnect employs a direct-to-consumer model featuring a tech-enabled, temperature-controlled supply chain that ensures traceability and builds consumer trust.

Following this, the startup secured an additional $4.5 million (approximately INR 39 crore) in a Series A funding round led by Mistry Ventures.

The increasing interest from investors in innovative approaches to fresh produce supply chains reflects the competitive landscape of the agritech sector.

Recent trends indicate that agritech startups, such as Fambo, are also securing investments to enhance their operational and technological capabilities.

Founded in 2020 by Vivek Nirmal and Nidhi Nirmal, Kisankonnect is a Mumbai-based omnichannel farm-to-fork startup that connects consumers directly with over 5,000 farmers through village-level collection centers, effectively eliminating middlemen.

Since its launch, the startup has significantly improved its delivery speed, reducing it from 48 hours to just 4-6 hours across Mumbai and Pune, and is piloting a 30-minute delivery service that has received positive feedback.

To further enhance its operations, Kisankonnect plans to utilize recent funding to improve its technology infrastructure and expand its presence in major urban markets.

The company is committed to promoting sustainable farming practices and regenerative agriculture methods, aligning with the growing demand for environmentally friendly food sourcing.

This Series A funding round attracted participation from notable investors, including Times Group’s Brand Capital, VC-Grid, managing partner Vishwang Desai, various family offices, and existing investor Shilpa Shetty.