2025 WM Phoenix Open Revamps Fan Experience with Zero-Tolerance Policy and New Innovations

December 5, 2024
2025 WM Phoenix Open Revamps Fan Experience with Zero-Tolerance Policy and New Innovations
  • Chase Field in Phoenix recently hosted a luncheon for the upcoming 2025 WM Phoenix Open, featuring guest speaker Nick Saban, a seven-time national championship coach.

  • During the pro-am event ahead of the 2024 tournament, Saban expressed his enjoyment of the TPC Scottsdale and left with merchandise for his family.

  • In response to complaints from the 2024 event, which faced challenges due to heavy rain and unruly fan behavior, significant changes are being implemented for the 2025 tournament.

  • Tournament organizers, led by director Matt Mooney, are introducing a zero-tolerance policy for unruly behavior, emphasizing a fan code of conduct to enhance the experience.

  • To improve crowd management, a new entrance near the 18th tee will be added, along with a digital ticketing system that eliminates 'good any day' passes.

  • The 2025 tournament will feature a 50,000-square-foot merchandise venue and other traditional elements, focusing on enhancing the fan experience rather than expanding the event.

  • The popular pre-dawn footrace to the 16th hole will continue, as fans are eager to secure prime viewing spots for the tournament.

  • Feedback from Tour players has shown strong support for the tournament, with minimal recommendations for changes to maintain its unique character.

  • The WM Phoenix Open has been recognized as the tournament of the year five times in the last decade, underscoring its importance on the PGA Tour.

Summary based on 1 source


Get a daily email with more Golf stories

More Stories