LG, another key competitor, is expected to maintain a 19% market share, although it faces challenges with its WOLED technology.

Samsung is leading the OLED monitor market with its innovative QD-OLED technology, projected to capture a significant 31% market share this year.

Following closely, MSI has achieved impressive growth in the OLED sector, securing an 11% market share with competitively priced models.

Asus and Dell are also notable players, each holding a 14% market share, with Asus's PG27AQDM model standing out in the premium OLED segment.

This surge in popularity for OLED gaming monitors has been supported by strong sales data throughout 2023.

Key advantages of OLED monitors include their fast response times and superior contrast ratios, which significantly outperform traditional LCDs.

OLED panels can achieve near-infinite contrast ratios, while LCDs typically range between 1,000:1 and 3,000:1.

The affordability of OLED monitors has improved, making Samsung's popular 49-inch models more accessible to consumers.

LG's 31.5-inch 4K displays have also gained traction, particularly those that can switch between 240Hz 4K and 480Hz 1080p modes.

Gigabyte benefits from Samsung's QD-OLED panels, offering well-priced options that deliver excellent value.

Despite their advantages, OLED technology does have drawbacks, including a finite lifespan and potential burn-in issues, and text clarity can be less sharp on lower pixel density displays.

The OLED monitor market is on the rise, with shipments anticipated to reach 1.44 million units by the end of 2024, reflecting a remarkable 181% increase from the previous year.