This year's AFM is particularly significant as it coincides with the presidential election, adding an extra layer of tension to the event.

The American Film Market (AFM) has relocated from Santa Monica to Las Vegas after 44 years, taking place at the Palms Resort Casino from November 5 to 10, 2024.

Despite the challenges posed by the election and the event's recent struggles due to the pandemic and industry strikes, the AFM aims to demonstrate its relevance in the film business.

The event has attracted over 286 participating companies from 80 countries, with exhibitor space sold out, indicating strong international interest.

The decision to host the AFM at the Palms was influenced by the need for a more efficient meeting space, which the venue's centralized facilities can provide.

The new venue offers a comprehensive setup for exhibitors, including offices, conference rooms, and screenings, eliminating the need for shuttles and enhancing accessibility.

Notably, major companies like Lionsgate and A24 will be exhibiting together for the first time in years, creating enhanced networking opportunities.

The AFM serves as both an opportunity and a challenge for independent filmmakers, who are encouraged to present ready-to-sell projects rather than speculative pitches.

Current market trends indicate a focus on genre and action films, with a strong demand for high-quality scripts and filmmakers.

Concerns regarding the unfamiliarity of Las Vegas and logistical issues were addressed with improved transportation and parking options, ensuring a smoother experience for attendees.

Overall, this year's AFM is viewed as a pivotal moment for the film industry, with potential shifts in major U.S. film events on the horizon.

Regardless of the election results, the indie film industry is expected to endure, as entertainment remains a vital source of escapism during political turmoil.