Disney+ is considering launching free, ad-supported non-stop channels for Star Wars, Marvel, and Pixar content.

The intent behind these FAST channels is to convert non-paying viewers into premium subscribers over time.

The introduction of these channels is tentatively scheduled for June 2024.

This strategy addresses the challenges Disney+ faces with subscriber retention and password-sharing issues.

The addition of FAST channels signifies a shift towards traditional television experiences within the streaming industry.

Disney+ continues to focus on maintaining a user-friendly platform with engaging and diverse content despite a dip in subscriber numbers.