On March 29, 2025, thousands of Pokemon Go players gathered in Singapore for the Pokemon Go City Safari event, showcasing the game's enduring popularity even in challenging weather conditions.

Previous events, such as the November 2022 Safari Zone, attracted over 18,000 players, underscoring the strong community engagement and enthusiasm for the game.

The City Safari event is part of a series of mass community gatherings that allow players to catch rare Pokemon and earn special in-game bonuses.

The game promotes physical activity, encouraging players to walk significant distances to locate Pokemon, which benefits seniors by enhancing their coordination and social interaction.

Community events like this foster friendships among players, transcending age and cultural barriers, and creating a shared experience that motivates exploration.

The majority of participants observed during the event were adults, highlighting the game's appeal across generations and its role as a social platform.

Players explored six themed areas throughout Singapore, including popular spots like Sentosa and Marina Bay, with a notable gathering of 430 individuals near the Esplanade.

Local YouTuber Brandon Tan, a prominent figure in the Pokemon Go community, co-led the event alongside his partner Princess Gee, whom he met while playing in Manila in 2019.

Community ambassadors, such as Daxiong and Richard Fang from Taiwan, enhanced the local experience by guiding players through routes that showcase Singapore’s cultural heritage.

Participants came from diverse backgrounds; for instance, Ms. Kimiko Kishutani, a 57-year-old teacher from Japan, traveled specifically to join the event, appreciating the social aspect of gaming.

Niantic, the developer of Pokemon Go, reported 30 million monthly active players and over $1 billion in revenue in 2024, reflecting the game's significant financial success.