Since the 1970s, iconic species such as polar bears have become symbols for climate activism, effectively personifying the abstract concept of climate change for the public.

Human psychology plays a crucial role in conservation, often leading to a preference for charismatic megafauna like polar bears and honeybees, which evoke strong emotional responses.

Conservation psychologists, including Susan Clayton, suggest that empathy for animals often stems from seeing reflections of ourselves in these creatures, particularly when they share biological traits.

Flagship species, typically larger mammals, represent broader ecosystems and garner support for their preservation due to the emotional connections they inspire.

The appeal of honeybees in conservation efforts is largely tied to their utility in human society, as they produce honey and pollinate crops, making them relatable and valuable.

Activism focused on honeybees, although centered on a non-native species, has led to broader environmental protections that may also benefit other pollinators.

Effective conservation messaging often includes specific actionable items, as emotions like guilt and fear can motivate change but may also lead to disengagement if they feel overwhelming.

Despite the existential threats posed by climate change, many adults prioritize other issues, contributing to a sense of helplessness and burnout regarding climate action.

The extinction of at least 467 species in the past 12 years highlights the plight of lesser-known species, which remain overlooked and contribute to public doomerism.

Emotional reactions to climate change significantly influence individual willingness to take action, underscoring the importance of empathy in conservation efforts.

While individual conservation efforts are valuable, the article emphasizes that collective action and awareness are critical for achieving meaningful change through citizen engagement.

Denial of climate change can serve as a psychological defense mechanism, with some individuals avoiding the complexity and emotional burden of confronting the reality of the crisis.